Michael Pollan: The Omnivore s Dilemma

Uploaded on Jan 8, 2010
 

Pollan discusses America's dilemma regarding food production and consumption and examines the ways in which Americans produce their food and make their meals, the subjects of his 2006 best selling book "The Omnivore's Dilemma: A Natural History of Four Meals.

Produced by Bill Matthiesen '70, Berkshire Film & Video, www.bfv.com

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  Link: http://youtu.be/AEUxk12U9ZQ 

  
  

  
  

  
  

Benny Goodman Camel Caravan Radio Show Sponsored by the Cigarette Brand

Benny Goodman Camel Caravan from 02/14/1939. With Johnny Mercer and Martha Tilton.

Sponsored by Camel cigarettes

 

 


 

 

 

 

 

 

 

 

 

 

 

 

Link: http://youtu.be/usJ9cheoLlQ

http://www.otrcat.com/camel-caravan-benny-goodman-p-49612.html
 

Tobacco Marketing

 

 

 

 

 

The Men Who Made Us Fat- Part 3

Part 3

Published on Aug 28, 2012

Jacques Peretti examines assumptions about what is and is not healthy. He also looks at how product marketing can seduce consumers into buying supposed 'healthy foods' such as muesli and juices, both of which can be high in sugar.

He speaks with Simon Wright, an 'organic consultant' for Sainsbury's in the 1990s, who explains how the food industry cashed in on the public's concerns around salmonella, BSE and GM crops. By 1999 the organic industry was worth over £605M, a rise of 232% within two years.

How did the mainstream food producers compete? Peretti speaks with Kath Dalmeny, former policy director at the Food Commission, who explains some of the marketing strategies used by mainstream food producers to keep our custom.

The programme also explores the impact of successive government initiatives and health campaigns, such as the proposal of 'traffic light labelling', the introduction of which the food industry lobbied hard against.

But in 2012, when we have an Olympic Games sponsored by McDonalds and Coca Cola, has anything changed?

License:  Standard YouTube license

Published on Sep 2, 2013

Episode 4 of 4

In the final instalment of this four-part series, Jacques Peretti asks why the world's population continues to get fatter, despite the fact that billions are spent on weight loss every year. He travels to America to investigate the parallels between food companies and the tobacco industry and meets the activists battling to introduce laws to tax fatty and sugary foods - and facing fierce resistance from industry.

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